The Water Council (TWC) and Rockwell Automation (NYSE: ROK) are pleased to announce a novel partnership to promote corporate water stewardship across the world.

“As global organizations with headquarters blocks away from Lake Michigan, The Water Council and Rockwell Automation understand the vital importance of protecting the world’s freshwater resources,” said Dean Amhaus, TWC president and CEO. “We are proud to partner with a fellow Milwaukee organization to help companies improve their water stewardship.”

TWC, a nonprofit solving global water challenges through innovation and water stewardship, and Rockwell Automation, a global automation company dedicated to making the world more productive and sustainable, will coalesce each other’s strengths to promote stewardship services and technological solutions to businesses across their networks. This will be accomplished through  WAVE, TWC’s corporate water stewardship program, and Rockwell’s water-related sustainability products and services.

“Through our global reach and joint commitment to enabling sustainability, we are delighted to take our partnership public with The Water Council,” said Tom O’Reilly, global vice president, sustainability, at Rockwell Automation. “With The Water Council’s WAVE program and Rockwell Automation solutions, we are dedicated to driving impact within organizations to improve their water stewardship through consultation, data driven insights and digital transformation solutions.”

The partnership will include informational webinars on the importance of water use and risk assessment for businesses, incorporation of Rockwell’s sustainability offerings as a solution for TWC water stewardship clients, and identification of Rockwell clients to adopt WAVE.

Introduced in 2022, WAVE is the first independently verified program that helps companies combine enterprise-wide water stewardship goals and policy with meaningful site-level action and credible ESG (environmental, social and governance) reporting.

“With a rapid and extensive escalation of water challenges across the world that threaten the business continuity, companies are rightfully facing increasing expectations from investors and customers to be responsible water stewards. This partnership between TWC and Rockwell will help them do so,” Amhaus said.