The Water Council (TWC) has opened its fall Tech Challenge with topics chosen by industry leaders to help solve challenges in the water sector. This session includes three topics – two dealing with PFAS and one dealing with pressurized pipes – along with a request for information about solutions addressing phosphorous loads.

The semi-annual Tech Challenge is open to anyone with a novel solution for the selected topics, including researchers, individuals, entrepreneurs, startups and established companies. This session’s topics, selected by program sponsors A. O. Smith Corporation, Badger Meter and Watts Water Technologies, are:

PFAS, or per- and polyfluoroalkyl substances, are a growing concern among water professionals and the public because of their inability to break down over time.

Tech Challenge participants compete for a prize of up to $10,000 and, more importantly, the chance to get their innovation in front of leading water technology companies with the potential for further partnership down the road. All finalists present directly to research and development representatives from the sponsor companies.

Also this fall, The Water Council is conducting a request for information (RFI) on behalf of member Green Lake Association, a nonprofit safeguarding Big Green Lake, Wisconsin’s deepest natural inland lake. The association seeks effective and proven technologies, materials, systems or engineered solutions for addressing excessive phosphorus and duckweed loading.

Tech Challenge applications and responses to the RFI are due Nov. 5. Visit for more information.

“We are excited to address three challenge topics this session, including problems as widespread as PFAS detection and destruction,” said Karen Frost, The Water Council vice president of economic development and innovation. “And we are pleased to support our member seeking to solve the persistent problem of phosphorous overloading. We know many innovators, including some of our members, are working on phosphorous solutions and we look forward to helping Green Lake Association discover them.”