The Water Council at WEFTEC

The Water Council at WEFTEC^® 2023

We are excited to be participating in WEFTEC, held Oct. 1-4, 2023. This page will tell you more about The Water Council and our participation in the event.

doing business in wisconsin

know before you go

Check out our WEFTEC Know Before You Go Guide 2023 guide to see where you can find The Water Council, our members and BREW 2.0 startups during the event.

Where you can find us:

Here is a list of panels and events when you can find us at the exhibition.

Monday, Oct. 2

10:30 a.m.: Navigating Resiliency in the ESG Landscape, SDG Theater: Following the success of The Water Council achieving an NSF (National Science Foundation) Regional Innovation Engine development award for water and energy resiliency, we will share how resiliency factors into the ESG dialog. ESG (Environmental Social & Governance) has become a common conversation in today’s corporate hallways and boardrooms. But how does resiliency factor into the dialog? Is it the same, different or a complement? Please join Dean Amhaus, CEO of The Water Council, and Mike DeNoma of Rockwell Automation for this panel conversation discussing resiliency, how it relates to ESG and how corporations and utilities can approach resiliency.

1 p.m. Water Cluster Leaders Forum, Innovation Pavilion: The forum includes The Water Council, Cleveland Water Alliance, Current, The Water Tower and WaterStart.

Tuesday, oct. 3

10 a.m.: PFAS Innovation Panel, Innovation Pavilion: PFAS and perfluorinated compounds and contamination are certainly well known in the water world and becoming common vocabulary in the general population. No one can deny the threat that these compounds pose in our environment. But there are emerging solutions to go beyond PFAS capture and destroy these compounds. Karen Frost, VP of economic development & innovation at The Water Council, will lead a discussion with Chris Woodruff of Aquagga and Sarah Meyer of Enspired Solutions, both participants in the BREW 2.0 Post-Accelerator.

Wednesday, oct. 4

10:30 a.m.: Collaboration “Across the Pond” – U.S. and E.U. Cluster Engagement, Global Center: Join us for this conversational session between The Water Council, The Water Alliance (Netherlands) and CLEAN (Denmark) to hear about our cross-cluster collaboration, including how we’ve jointly supported startups and SMEs in our respective markets and how we have leveraged each other’s programs, networks and business opportunities.

Members of The Water Council, please contact Laura Mullen, our member engagement manager, if you’d like a visit from us during WEFTEC.

This year, we are assisting the U.S. Trade and Development Agency (USTDA) with two “reverse trade missions” during and after WEFTEC. Delegations from Algeria, Egypt, Jordan and Morocco are seeking water and wastewater solutions from U.S. companies. Contact Christopher Lynch if you are interested in meeting with the delegations in Chicago during WEFTEC or Milwaukee afterward.

TWC in the news:

On Monday, we were excited to announce two new international tenants at the Global Water Center, our headquarters and the heart of Milwaukee’s water technology hub.

ECT, a French company providing anti-corrosion solutions, and Pipesonic, a Canadian company that conducts non-invasive watermain assessments, will both utilize space in the Oasis Coworking Community at the Global Water Center. The Oasis is now fully occupied, and The Water Council is considering options to expand the available space.

Click here to learn more about the new tenants.

Here are some additional recent news items from or about The Water Council:

The Water Council: Championing Smarter and More Sustainable Use of Water Worldwide. We were honored to be featured on the cover of the latest issue of H2O Global News!
Water Tech Events to Draw International Audience to Milwaukee. Learn about the international business development event and “reverse trade missions” we will host in Milwaukee in the days following WEFTEC.
Engine of innovation: New-look NSF program bolsters Wisconsin as a hub for water and energy. The Water Council led a team that received a National Science Foundation award in May to develop a water and energy resiliency engine in eastern Wisconsin. This article in Insight on Business dives into how we hope to accomplish that. (Learn more at thewatercouncil.com/resiliency.)
Tech Challenge Seeks Solutions for Contaminants, Pipe Issues. Learn about our ongoing Tech Challenge, seeking solutions to issues involving PFAS and pipe analysis, along with a request for information we are conducting on behalf of Green Lake Association seeking solutions for phosphorus overloading.

Click here to visit The Water Council newsroom.

About the water council:

The Water Council (TWC) is a global hub dedicated to solving critical water challenges by driving innovation in freshwater technology and advancing water stewardship. Built on more than a century of water innovation, TWC has coalesced one of the most concentrated and mature water technology clusters in the world from its headquarters at the Global Water Center in Milwaukee, Wis., USA. Recognizing the need for smarter and more efficient use of water worldwide, TWC also promotes water stewardship as a natural complement to water innovation in the effort to preserve freshwater resources in the Midwest and around the world. Today, The Water Council has established itself as a global leader in the water industry and one of America’s premier economic development clusters as recognized by government agencies, Brookings and the Harvard Business School.

Click here to see our press kit and social media links.

Click here for staff contact information. (Email is preferred during the conference.)

Doing business in wisconsin: A COMMITMENT TO LOCAL AND GLOBAL WATER STEWARDSHIP

As a state with more than 15,000 freshwater lakes, Wisconsin knows water. Our access to ample freshwater has put us at the forefront of commercial activity in agriculture, power generation and more while sparking the innovation that improves lives across the globe. When it comes to moving, metering, treating and using water in a sustainable manner, Wisconsin leads the way.

Today we’re home to a broad range of water-focused academic programs, including the University of Wisconsin-Milwaukee School of Freshwater Sciences, the nation’s only graduate-level institution dedicated solely to freshwater. Milwaukee is also home to the Global Water Center, home to The Water Council and more than 40 water-centric businesses, the BREW 2.0 Post-Accelerator and the Oasis Coworking Community — a soft landing spot for water entrepreneurs arriving in or visiting Wisconsin.

Thirty major public and private educational institutions throughout Wisconsin offer more than 50 different water-focused degree programs. Where better to begin or continue a career aimed at addressing the world’s water challenges?

Foreign Direct investment: wisconsin Economic Development corporation (WEDC)

Our forward-thinking team and unique relationships between government, nonprofit and private-sector entities, including The Water Council, make our state highly entrepreneurial and nimble. This approach ensures that your project will get up and running smoothly, and at an accelerated pace. It’s a collaborative approach that minimizes risk, maximizes opportunities and helps ensure successful outcomes.

For more information about FDI in Wisconsin, contact Francisco Carrillo, international business development manager.

WEFTEC 2023